Roll out the red carpet

The phrase "roll out the red carpet" is an idiomatic expression that means to give someone a grand or ceremonious welcome or treatment. It originates from the practice of rolling out a literal red carpet, which historically has been used as a prestigious pathway for royalty or high-ranking individuals. Nowadays, the phrase is more figurative and symbolizes the act of treating someone with great honor, respect, or celebration. It often implies the provision of special privileges or VIP treatment to someone of importance.